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Turn Anonymous Visitors Into Customers with Automated Email & Direct Mail

MailX2 uses cutting-edge visitor identification technology to deanonymize website traffic, build high-impact consumer profiles, and trigger automated email & direct mail campaigns—all within minutes of a visitor’s engagement.

The

Advantage

MailX2 helps businesses of all sizes access big-brand programmatic marketing—without the complexity. By combining real-time visitor identification with automated email and direct mail, we keep your brand top-of-mind and drive more conversions effortlessly.

Most website visitors leave without taking action, but that doesn’t mean they’re lost forever. MailX2’s real-time targeting, seamless automation, and multi-channel engagement automatically reconnects them with personalized email sequences and direct mail, turning missed opportunities into loyal customers—without adding to your workload.

How it Works

1. Identify & Capture

Reveal anonymous website visitors and build rich consumer profiles with verified contact details.

2. Automate & Personalize

Instantly trigger customized email sequences and direct mail campaigns using smart variable content.

3. Engage & Convert

Reconnect visitors with exclusive offers, discounts, and product recommendations to drive higher conversions.

Automated Email

Effortless Email Marketing—Automated, Personalized, and Fully Managed

Email remains one of the most powerful marketing tools—but only when done right. With MailX2, you can automate, personalize, and optimize your email outreach without manual effort—while still benefiting from a custom-managed service tailored to your business.

Our team works with you to develop a top-performing strategy, create compelling offers, and design high-converting email templates to effectively re-engage high-intent shoppers. MailX2 identifies your visitors, triggers customized email sequences, and delivers messages within an hour of their visit—keeping your brand top-of-mind and driving conversions.

And for even greater performance, you can integrate your own first-party data or connect your CRM to enhance targeting and reach.

Automated Email Sequences

Set up email flows that send automatically based on visitor actions.

Dynamic Personalization

Use smart content variables to craft emails that feel tailor-made.

Fast Deployment

Visitors receive an email within an hour of their site visit.

Custom-Managed Campaign Service

We handle strategy, creative, and execution, ensuring your campaigns are optimized for results.

Use Your Own Data

Easily upload lists or integrate your CRM to boost campaign performance and reach.

Increase Conversions & Repeat Sales

Send the right message at the right time, driving more revenue.

Personalized Direct Mail, Triggered Automatically

Not all marketing happens online. With MailX2, you can complement your digital strategy with physical, high-impact direct mail—sent automatically. Whether it’s a personalized postcard, a limited-time offer, or a VIP invitation, direct mail ensures your brand makes a lasting impression.

Triggered Direct Mail Campaigns

Automatically send personalized postcards to engaged visitors.

Cross-Channel Synergy

Combine email & direct mail for higher response rates.

Seamless Execution

We handle everything, from printing to delivery.

Increased Retargeting Success

Physical mail reinforces your message and boosts conversions.

Seamless Integrations to Maximize Your Results

Connect, Upload, and Automate—Your Way
MailX2 is designed to work with the tools and data you already use, making it easy to integrate your CRM systems, customer lists, and first-party data for even smarter, more targeted campaigns.

Whether you’re syncing data from your CRM or uploading contact lists securely through our support team, we ensure your marketing efforts are accurate, secure, and effective.

Key Integration Features:

CRM Integration

Synchronize your customer data effortlessly by connecting MailX2 with popular CRM systems. This ensures your contact lists are always up-to-date, allowing for more personalized and targeted campaigns.

Secure Data Uploads

Have a list ready? Securely upload contact lists through our support team to quickly launch campaigns without technical hassle.

Mailjet Integration Services

Through Mailjet, we offer a suite of powerful integration tools that allow you to connect MailX2 with platforms like:

And many more!

Beautifully Crafted Offers That Drive Results

Your audience expects timely, engaging, and visually compelling communication—and MailX2 delivers. Our expertly designed email and post card templates aren’t just beautiful; they’re strategically built to maximize engagement and conversions.

With high-impact visuals, persuasive messaging, and conversion-optimized structures, MailX2 ensures that every message captures attention and compels action. Whether it’s a personalized offer, abandoned cart reminder, or exclusive VIP invitation, our emails and post cards are designed to bring visitors back and turn them into loyal customers. See design examples below.

Direct Mail Is Not Dead—It’s More Powerful Than Ever

In the age of digital overload, direct mail has become one of the most effective ways to stand out and drive real results—especially when paired with smart email automation. Unlike traditional campaigns that often get ignored, MailX2’s direct mail is different: it’s targeted, reaching only people who’ve visited your site—no blind outreach, no purchased lists. It’s timely, with messages triggered within hours of a visit. It’s personalized, crafted to reflect each visitor’s behavior and your brand identity. And it’s fully integrated, allowing you to use your existing CRM or subscriber lists—or grow new ones through the MailX2 platform.

Why the Email + Direct Mail Combo Works

Email delivers speed and scalability. Direct mail delivers attention and memorability. Together, they create a multi-touch marketing experience that’s impossible to ignore. With MailX2, your campaign doesn’t just hit the inbox—it hits the mailbox, too.

The Results Speak for Themselves:

One Powerful Plan. Expand as You Grow.

Get full access to powerful lead capture, automated email outreach (up to 15,000 emails/month), and scalable direct mail options. As your business grows, simply add what you need — no complicated pricing, no unexpected surprises.

Core MailX2

Up to 15,000 Email Sends Included
$995 Monthly
$500 One-Time Set-Up Fee
  • Up to 15,000 email sends included. Add more anytime for just $3 per 1,000 emails.
  • Flexible Postcard Packages:Choose the postcard sizes and quantities that fit your campaign.
  • Email & postcard design, copywriting, account management, and support included.
  • Automated 1:1 Mail — printed & mailed next-day, no batching.
  • Includes email & address appending, list cleaning, unsubscribe management, and monthly performance reports.

Featured Mail Packages

Automated 1:1 Direct Mail (Recommended for lead nurturing)

  • Fully automated, real-time mailing
  • Mailed within 2 business days of lead engagement
  • Available sizes: 4.25×5.5, 8.5×5.5, 11×5.5
  • Pricing starts at $1.76 per piece

Targeted Direct Mail Campaigns (Ideal for bulk outreach & promotions)

  • Manually scheduled bulk campaigns
  • One-time campaign setup: $500
  • Minimum order: 500 pieces
  • Volume discounts available as low as $1.07 per piece
  • Available sizes: 4.25×5.5, 8.5×5.5, 11×5.5

EDDM Saturation Mail (High-volume local targeting)

  • Carrier-route saturation mail
  • Minimum order: 1,000 pieces
  • Available sizes: 4.25×5.5, 9×6, 11×6
  • Pricing starts at $0.64 per piece

For Agencies

Give Your Clients Cutting-Edge Email & Direct Mail Automation

As an agency, your clients rely on you to deliver high-performance marketing solutions—and MailX2 helps you take your offerings to the next level. With fully automated email and direct mail campaigns, you can provide advanced, data-driven retargeting that ensures higher conversions, increased engagement, and seamless omnichannel marketing.

With MailX2, your agency gains access to enterprise-level automation that was once only available to the biggest brands—without the complexity.

Why Agencies Choose MailX2

Scalable & Fully Managed

Whether you serve small businesses or enterprise clients, MailX2 handles everything from setup to execution.

White-Label & Custom Branding

Offer MailX2 under your agency’s brand, giving clients a seamless experience.

Data-Driven Personalization

Deliver customized email and direct mail campaigns tailored to each visitor’s behavior and preferences.

Done-for-You Campaigns

Our team sets up email templates, automation flows, and direct mail triggers, so you can focus on strategy.

Higher Conversions, Lower Effort

Automated multi-touch retargeting helps recover lost visitors and increase ROI without additional manual work.

Strategic Partnerships for Superior Results

We collaborate with top-tier marketing technology providers to enhance retargeting, audience segmentation, and automation capabilities. We are committed to delivering next-level marketing solutions that empower agencies and businesses to achieve exceptional results in an ever-evolving digital landscape.

Frequently asked question

How MailX2 Collects and Uses Data

MailX2 uses a privacy-compliant tracking solution called SmartPiXL, developed by M1 Data. It’s a small, one-line script (called a pixel) that we add to your website—usually in the header. Unlike older tracking methods, SmartPiXL doesn’t rely on cookies or IP addresses, which means it’s both more advanced and more privacy-friendly.
When someone visits your site, SmartPiXL quietly captures basic, non-personal device information—like browser type, screen resolution, and other anonymous elements. It then matches those details with a large, secure database to identify the visitor and provide up to 300 data points, including name, email, address, and behavioral insights.
This process happens in milliseconds and creates a digital fingerprint of each visitor, turning anonymous traffic into meaningful, first-party data you can actually use.
We also provide a short privacy policy statement that you’ll add to your website, and we monitor everything to ensure compliance is always maintained.

SmartPiXL is already trusted and used by large national brands to power advanced retargeting campaigns—but until now, this kind of tech was out of reach for smaller businesses and agencies.
That’s where MailX2 comes in. We make this powerful system affordable and easy to use for local businesses and growing companies.
We not only install and manage the SmartPiXL for you—we also handle the data, design your campaigns, and automate follow-up emails and direct mail (like postcards). You can even use your own customer lists or CRM data with our platform.
And the best part? We help you reach people who already know your brand and have shown interest. This makes your marketing more relevant, better-timed, and much more likely to convert.

MailX2 starts with a base monthly subscription of $995. That includes:

  • SmartPiXL setup and compliance
  • Data validation and enhancement
  • Creative services (emails & mailers)
  • Up to 15,000 emails per month

Need more emails? No problem—you can scale up at just $3 CPM (that’s $45 for every additional 15,000 emails).

Want to add direct mail? You can send targeted, automated postcards to your website visitors starting at $2 per piece (minimum of 500), which includes:

  • Design and creative
  • Address validation
  • Premium postage
  • Full automation and reporting

Our pricing is flexible and designed to fit your budget and your campaign goals.

MailX2 uses Web Detective ID’s advanced tracking technology to deanonymize website visitors and match them with verified contact details, allowing you to re-engage potential customers through email and direct mail.

Emails are sent within an hour of a visitor’s site visit, ensuring real-time engagement. Direct mail campaigns can be automatically triggered and typically arrive within a few days, keeping your brand top-of-mind.

Yes! MailX2 allows you to customize email templates, campaign cadence, and direct mail designs to align with your branding and marketing goals. Our team helps set everything up for you.

Yes! MailX2 follows strict data privacy guidelines, using first-party data tracking instead of third-party cookies, ensuring compliance with major privacy laws like GDPR and CCPA.

Not at all! MailX2 is a fully managed solution, meaning we handle everything—from setup and automation to email design and campaign execution. You focus on your business, and we take care of the rest.

MailX2 is perfect for any business that relies on website traffic and wants to increase conversions. Whether you’re in e-commerce, retail, automotive, financial services, or real estate, MailX2 helps you turn website visitors into customers effortlessly.

MailX2 users typically see higher engagement, increased conversions, and a stronger return on investment. By automating follow-ups through email and direct mail, businesses experience better customer retention and higher sales without additional effort.

Unlike display retargeting ads that rely on third-party cookies and ad blockers, MailX2 uses first-party data tracking to reach visitors directly in their inbox and mailbox. This makes it more personal, effective, and resistant to ad fatigue.

Get in Touch with Us

Let’s Build Your Automated Marketing Strategy

Have questions? Ready to see how MailX2 can help you convert more visitors and increase your ROI? Our team is here to guide you through the process and help you get started with seamless email and direct mail automation.

Contact Enterprise

Automated 1:1 Direct Mail

Monthly Subscription Add on: $300 includes Creative Set up and Support

  • Full Color 14pt Card Stock with UV Front
  • 3 Available Sizes (First Class Only)
  • Mailings go out within 2 business days of lead identification
  • Automated 1:1 Mail Triggered by Engagement

Per-Piece Pricing

Size Price per Piece Postage
4.25 x 5.5 $1.76 First Class
8.5 x 5.5 $1.92 First Class
11 x 5.5 $2.24 First Class

Targeted Direct Mail Campaign

Campaign Setup: $500 one-time campaign template setup fee

  • Full Color 14pt Card Stock with UV Front
  • Minimum order size: 500 pieces
  • 3 Available Sizes (First Class Only)
  • Volume-based pricing - Print and Mail within 2-3 days of Order

Per-Piece Pricing by Volume

500 - 999 Pieces

SizePricePostage
4.25 x 5.5$1.19First Class
8.5 x 5.5$1.29First Class
11 x 5.5$1.56First Class

1000 - 2499 Pieces

SizePricePostage
4.25 x 5.5$1.15First Class
8.5 x 5.5$1.25First Class
11 x 5.5$1.52First Class

2500 - 4999 Pieces

SizePricePostage
4.25 x 5.5$1.11First Class
8.5 x 5.5$1.22First Class
11 x 5.5$1.49First Class

5000+ Pieces

SizePricePostage
4.25 x 5.5$1.07First Class
8.5 x 5.5$1.18First Class
11 x 5.5$1.45First Class

Every Door Direct Mail (EDDM)

  • Full Color Printing
  • 100# Gloss 9pt Stock
  • Entire Carrier Route Delivery (EDDM)
  • 3 Available Sizes
  • Volume-based pricing

Per-Piece Pricing by Volume

1000 - 2499 Pieces

SizePricePostage
4.25 x 5.5$0.73EDDM
9 x 6$0.83EDDM
11 x 6$0.94EDDM

2500 - 4999 Pieces

SizePricePostage
4.25 x 5.5$0.70EDDM
9 x 6$0.79EDDM
11 x 6$0.88EDDM

5000 - 9999 Pieces

SizePricePostage
4.25 x 5.5$0.66EDDM
9 x 6$0.75EDDM
11 x 6$0.84EDDM

10,000+ Pieces

SizePricePostage
4.25 x 5.5$0.64EDDM
9 x 6$0.71EDDM
11 x 6$0.80EDDM